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Social Recruiting
def. the process of using social networks, IM/chat, blogs, Q&A boards, podcasts, and other technologies to build connections and generate leads for colleges and Universities.
How does VirtualCollegeFairs.com Work?
Step 1: Create a virtual booth
Post a school profile. Then, add your
blogs,
podcasts,
videos,
pictures, and more.
Step 2: Download free, custom software (optional)
You can
IM/chat with your booth visitors throughout the day without logging-in to the site.
Step 3: Choose your target area
If you're a small school, target a single state. If you're a big University, target every state.
Step 4: Get involved in the community
Provide answers in the
Q&A boards. Send students personal messages. Write informative articles.
Step 5: Collect Quality Leads
Booth traffic is key. Targeted links plus your community activity will drive students to your booth, which creates more quality leads. Students give you access to thier contact information with a single click.
How does VirtualCollegeFairs.com Lower Costs?
1. No travel time or expenses
No need to worry about hotel reservations, tracking your mileage, allowing time for traffic, or filling up the tank.
2. Non-stop recruiting
An admissions officer can only work so many hours in a day. But an effective virtual booth is a non-stop, recruiting machine that works 24 hours-a-day, 7 days-a-week.
3. Target your message
Your dollar goes further when it is used to reach your exact target market. Target your message to specific geographical regions or certain types of students.

Reach More Students
Enlarge your targeted area
Do you wish you could advertise your school to a larger area but can't due to cost? VCF allows colleges and Universities to cost-effectively send their message to a greater audience.
Test new markets
Reaching a new area with standard advertising is a costly endeavor. Use VCF to experiment in different markets for zero additional cost.

Build Your School's Brand Image
Style your virtual booth
Incorporate your school colors and logo. Post campus pictures that exemplify campus life.
Leverage your creative assets
A great deal of time and talent (let alone money) has been spent to add graphics, videos, pictures, blogs, and virtual tours to your admissions website. Put these assets to even greater use by using them in a virtual booth!

Monitor Your Success
Keep an eye on booth activity
Track the number of visitors coming to your booth over time. Determine the most active time-spans and make sure you have admissions officers available for chat.
Track visitor data
View and print reports on the number of materials downloaded, videos watched, chats requested, and more. Also track the number of visitors that travel from your virtual booth to your admissions website.




Social Recruiting
Lower Costs
Expand Reach
Build Brand
Detailed Reports
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